Fast and Easy List-Building

Today’s subject deals with list-building. I get many questions from people who want to know how to build a list quickly to improve their business.

Online Payment Options

Starting an online business can be tough. One major obstacle for business owners is the issue of payment. Some businesses open a merchant account to handle payments. But what can you do if you can’t get, or can’t afford, a merchant account?

How to Increase Opt-In Page Conversions

These days a phrase I hear a lot from Internet marketers is: “Ray, I can’t get people to opt-in to my squeeze page any more. It seems like people don’t opt-in like they used to.” Are you nodding your head, right now? “Well, duh, Ray.”

Long Copy Sales Letters – Do They Really Work?

Many people that I speak to think long copy is dead. They say that nobody reads it, it’s not effective any more, that long copy is hopelessly old-fashioned and out-of-date. I think that the demise of long copy has been exaggerated. Long copy still works and lives.