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You don’t have to sell in your network marketing before you can become successful. I have seen people who don’t know how to sell made millionaires in network marketing simply because they know how to do something that most people who sell don’t know.

What exactly are these people doing? The answer, they do marketing. Surprised you may be. That marketing is not the same with selling, Well, let’s be clear.

Why selling in itself is an art that only trained sales people know how to do best, you should only sell retail products in network marketing if you know how to sell. Trust me, selling is one of the most difficult task in network marketing and anyone who is not trained in sales will fail woefully if he tries to sell.

Contrarily, I have seen ordinary people who know how to market outsell trained sales people. Where a sales person makes a thousand dollars in commission, the marketer makes five times over in commissions. Interestingly, anyone can be a marketer.

I’m sure you are wondering what the difference is between marketing and selling. Most times they are used together and interchangeably. However, there is a difference. From my findings, here is the result I gathered.

Selling is the science of getting a customer to purchase a product or services without minding the customers need for the product you are supplying.

Marketing is creating a long lasting relationship with a view to investigate the needs of your prospects and recommending products that will meet those needs to the customers satisfaction.

In other words, marketing builds credibility and gives the customer more satisfaction simply because his true needs are met. This is a factor selling does not accomplish.

Filed under: Home Based Business