Do You Want To Recruit Large Numbers Of Prospects Like The Pro’s
Here’s a thought. Nobody that bought a lawnmower really wanted a lawnmower, per se. What they wanted was to cut their grass. Therefore, if you want to sell lawnmowers, you should talk to people about cutting grass – NOT about lawnmowers.
In network marketing people really don’t care about your opportunity. That’s just how it is. They just want to find an answer to what they need. People need more money, and more time with their family, etc…
Successful marketers show how their opportunity can meet their need. But that’s easier said than done because most marketers really don’t know how to sell; then people don’t like being sold to; and they view you as someone just trying to make a buck off them.
But there is a solution to all of that. Think about the lawnmower. You didn’t get into MLM because you wanted to be an MLM’er all your life. You wanted financial freedom and tine freedom, and so forth.
But there is a solution to all of that. Think MLM the same way as the lawnmower. When you came into network marketing, it probably wasn’t because you loved the opportunity.
You were looking for financial freedom and time freedom. You see people aren’t out searching for an MLM opportunity. But they are seeking an answer to their need. They may not like being sold, but they love to buy.
Instead coming across as another salesperson, freely GIVE people help and guidance, which builds TRUST and a RELATIONSHIP with them. When people view you as someone who wants to help, they will gladly come to you when they are ready to buy.
Let’s not be just another salesperson. Freely GIVE people help and guidance. This approach builds TRUST and RELATIONSHIP with them. If you show people that you want to help, they will gladly come to you when they are ready to buy.
Marketers at the top of their profession never use a sales pitch. However they always have prospects wanting to join their opportunity and buy product. So let’s not pitch the opportunity, but rather show your expertise and your knowledge.
You must present yourself as someone who can show your prospect how to get financial freedom and time freedom. Then prospects will join your business and buy your product.
You will become the hunted instead of the hunter and one of the biggest advantages in doing so is that you don’t have to waste any more of your money buying low quality leads like everyone else.
Filed under: MLM