How Are Promotional Mugs Printed?

by Montgomery Preston

Promotional mugs that are beautifully designed and printed are one of the most exciting add-ons that a company offers to associates or customers, both existing and potential. But do you know how the printing on these mugs is accomplished?

There are many ways to print mugs, and they are all based on what type of material the mug is made of, as well as the price range. Most common of these are screen printing, laser etching, transfer printing and digital printing.

Screen printing of promotional mugs is used where the colours are not merging too much. They are mainly used for simple designs in which the graphic size is almost equal to the area size. This allows the production of thousands of mugs in a day, making it cost efficient as well.

Transfer printing is good for designs that are more ornate and detailed. It doesn’t print directly on the mug, rather on to transfer paper that is then put on by hand.

Digital printing is achieved when a digital printer is used to print high resolution photos. This costs more and takes longer to produce. It is particularly good if you are incorporating photos into your design.

Hundreds of designs are out there for promotional mugs, and the number grows by the day. To decide on a design and printing method that is appropriate for you, discuss it with a professional who has been doing design for a while.

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