The 5 Kinds of Persons Who Can Benefit From Having A Website
It’s easier than ever to put up your own website. But who should be interested?
If any of the following describes you:
Business owner,
Plan to start a business,
Are an employee,
Have a hobby,
or an Opinionated social commentator
If any of these are true, you should strongly consider starting your own website.
Owners of an existing business: every day, more people are online than the day before. If you do not have something to offer them, your business will suffer.
You are planning to start a business: start on the right foot and make a website an integral part of your marketing plan right from the start.
You work for someone else. As an employee, you should be aware of the two different kinds of websites that might be helpful to you.
First, as an employee you should start a personal site in which you demonstrate your expertise. It doesn’t matter what field: accounting, plumbing, remodeling; almost any field would work. A blog is perfect for this kind of site. When you go looking for another job in the future, you can point to your site as proof that you know your stuff.
Second, if your are employed by a firm of any size at all, you can start a site that addresses some aspect of that firm. You work on this project on your own time. At some strategic point in the future, you casually mention to your supervisor that you are working on this personal project. This will show you are serious about your work and will likely keep you off the chopping block if layoffs or “restructuring” occur in the near future.
Hobbyists: if you are passionate about your hobby, start a site to tell the world about it. Thousands, probably millions, have done the same; why shouldn’t you?
Social commentator: if you feel strongly for or against some topic, a website can help spread the word far and wide.
Filed under: Marketing