Internet Article Marketing – Your Way To Faster Profits
Wikipedia, the popular online encyclopedia defines ‘article marketing’ as “a type of advertising through which a business writes short articles related to its respective industry.”
I’m here to tell you that internet article marketing works! Why do you think so many article directories are popping up all over the internet the past couple of years? Internet article marketing is a great method to get tons of traffic to your website without breaking the bank by spending your hard earned money on advertising services like Google Adwords(tm), Yahoo Search Marketing(tm), or Microsoft adCenter(tm).
If your niche is very competitive, your costs can begin to add up fast. Sometimes you’ll tally up your finances and find that you have a negative ROI. This is easily avoided by using internet article marketing.
By using article marketing, you can become a known expert in your particular niche(s).
Article marketing builds lots of incoming back-links for your website from all over the internet.
How Do I Go About Using Internet Article Marketing?
As you know, the world wide web is made up of many websites. These sites all contain content. People search for content about a specific subject. They find the information by using a search engine. What search engines do is ‘spider’ or ‘crawl’ the internet visiting each page. They take this content and index it using the descriptions and keywords found on the page.
The search engines give you the best information that they have about the subject you are interested in. They do this by carefully cataloging and arranging the information that they found when they were crawling the web. This information has to be accurate, and be closely related to the term that you searched on. If they are written well, articles are considered a very valuable information source from which to learn.
For websites to keep visitors returning to their websites, a webmaster has to give their visitors accurate, interesting and timely information. This aspect is crucial for someone who maintains a daily blog. If the blogger wants to climb high and remain there in the search results for his given niche, he has to make posts to his blog every day.
As you may know, posting to your site everyday can take up alot of your valuable time. The webmaster can supplement his content with high quality articles which were written by other people as long as the author’s resource box is left intact with the links. The person running the site finds these articles on article directories.
What is an Article Directory?
An article directory is composed of a big database of articles about a variety of subjects in a variety of categories. People who write articles are encouraged to submit their articles there. Webmasters, that’s usually you- are able to gather free articles for posting on their own websites as long as they credit the original author by leaving the resource box intact including the author’s links. Article directories hold alot of information about almost any subject that you can think up. There are probably some subjects that you probably haven’t even thought of that you could find there.
You’ll find specialized article directories which only accept articles whose subject is about certain niches such as computer technology, or skin care. You just need to read the submission rules and each directory to see what is permissible and what is not. Most topics are allowed as long as they don’t promote hate speech or advocate violence.
What Do I get in Return For Giving My Articles To An Article Directory?
Following the last paragraph, there is a place where the author can place his resource box. This usually contains one or two sentences about the author and invites the reader to visit his or her website for more information beyond the article.
You’ll gain many benefits from submitting your article to article directories. You will get lots of free exposure and free marketing from it.
Research is Important
Like any facet of marketing, internet article marketing is no different. You just have to research the subjects of your articles. You can do this research by simply looking at and visiting and reading forums which center around your subject. Pay attention to what people are “talking about”. Now that you have chosen your topic, or probably several of them to write about, it shouldn’t be too hard to be able to write an article which is between 250-750 words.
Ok, Now That I’ve Written My Article, What Next?
First thing to do is to post your article on your website or blog. Wait a couple of weeks to a month until your article has been indexed in the search engines. You’ll be able to tell by searching for your article title in quotation marks. After you find it, it’s alright to submit it to the article directories. This is the way to do it in order to minimize chances of any duplicate content penalties.
Are You Serious About Waiting A Month?
There is a new method of writing unique versions and submitting them to your articles directories and your own website. It’s possible to easily submit this article to over 700 websites as well. This serves two purposes- first, you aren’t trashing the article directories with more duplicant content, they get enough of that everyday. All you have to do is pick a few articles from one of the top directories, and search for them and then read the links you find and you’ll see how almost completely, if not ‘comepletely’ the articles are word for word the same as on other sites.
Filed under: Internet Marketing