Increase Your Odds Of Success 370% With Off Beat Ideas
Creative thinkers celebrate the off-beat. We are surrounded by an extremely competitive environment. My industry of information marketing, internet marketing, direct marketing in general, is very competitive. Hence, everybody is trying to out do each other. Being unusual can actually work in your advantage because it will guarantee that people will take notice of you. When that happens, it’s not long before a lot of people take notice of you.
Someone who is constantly pushing the envelope and trying new things is Jim Edwards. Whether it is his I Gotta Tell You newsletter or his Friday Night Smackdown Jim has created a different way of presenting material that is completely different from anyone else out there. People subscribe just to see what might happen or be said, because it is different. The unique thing about it too is that it can’t be duplicated.
This ‘different’ way of presenting his material makes people interested and forms a type of excitement around anything related to his name.
All ideas spark excitement in creative thinkers, but what really ignites the passions are the new and original ideas and things that has not been thought of before.
Another good example of that is Armand Morin, Alex Mandossian, and Rick Raddatz with Audio Generator and Instant Video Generator.
When these two products were thought of by these guys it completely excited them. They celebrated their off-beat idea and it really started the wheels in their heads and ignited their imagination. They had thought of something no one had before.
Whether it be a new product, marketing idea, an amazing headline or a new service, they will all bring a sense of excitement and enjoyment from being the one who thought of it. This isn’t the only thing that results from creative thinking. Off-beat ideas also bring a financial assurance because people will pay more for different ideas that haven’t been thought of before.
Doug Hall, who founded he Eureka Ranch, basically gets hired by corporate 500 companies just to brainstorm. The companies pay $150,000 for three days of brainstorming. He confirms the data that proves there is a higher probability of success in the marketplace if your ideas are dramatically different. If your ideas are off-beat, different, unique people will definitely take notice.
The opportunity arose to be trained by Doug and I have the absolute pleasure in experiencing how this whole process happens.
He has proven with study after study that you actually stand a 350% chance of success, higher probability of success in the marketplace, the more dramatically different your ideas are.
This data is confirmed and actually raised to 370% by the Harbour Business Review. They confirmed that your success in the marketplace will be dramatically increased the more different your ideas are.
In summary, creative thinkers, they celebrate the off-beat and they get rewarded for it through monetary gains. Will you be the next person to come up with an off-beat idea that makes big waves in your industry?
Filed under: Marketing