{"id":8629,"date":"2008-12-11T13:52:58","date_gmt":"2008-12-11T19:52:58","guid":{"rendered":"http:\/\/magic1host.com\/blog\/2008\/12\/11\/use-your-brand-name-to-its-fullest-potential-in-your-phone-number\/"},"modified":"2008-12-11T13:52:58","modified_gmt":"2008-12-11T19:52:58","slug":"use-your-brand-name-to-its-fullest-potential-in-your-phone-number","status":"publish","type":"post","link":"https:\/\/magic1host.com\/blog\/?p=8629","title":{"rendered":"Use Your Brand Name to its Fullest Potential in Your Phone Number"},"content":{"rendered":"
by Buck Thompson<\/div>\n

Are you in a business that requires your customers or prospects to call you? If this is the case, your business will need a larger marketing effort in order to see results. You first need to reach people and make them remember your business name and what your business has to offer. Even if you are successful with all this, if your potential clients then decide to call you they will struggle to find a way to reach you.<\/p>\n

Give your phone number the power of your brand name. This is the power of a phone word. Phone words help people remember phone numbers simply by remembering the brand name or the service your company provides.<\/p>\n

So how does a phone word work? The person just needs to remember the name of the company or the brand, and click the numbers corresponding to the letters in their cell phone or telephone keypad. Phone words, also known as phone names, enable your advertising to become more memorable.<\/p>\n

Here is a quick and simple example of how phone words actually work. Let’s say that you saw an ad<\/a>, and the phone number advertised was 1-300-362 873. That is a lot of numbers for one person to remember just by looking at it. But if you saw this number as 1300 FOCUS FIT, now that would be a lot easier to remember right?<\/p>\n

If you still are not convinced, then let’s look at the facts, and decide how effective phone words really are!<\/p>\n

– Phone words are 14 times easier to remember than an entire phone number.<\/p>\n

– 60% of people generally do not keep various business numbers on hand, and the yellow pages provide an opportunity for competitors to poach your clients.<\/p>\n

– Advertising results in the U.S. as well as the U.K. have increased 350% simply by using phone words! As if 100% was not enough!<\/p>\n

– Because you only have 3 seconds for your ad to create that lasting impression on your potential client, phone words are successfully make your number easier to remember.<\/p>\n

– Phone words are another way of telling your customers that you care. The whole point of advertising your phone number is so people can remember it!<\/p>\n

Let’s get back to a real example of an Australian company ‘Focus Fitness’. With their new phone number (or phone name) 1300 FOCUS FIT they received an extra $31,200 worth of sales in that 2 months. Real success for a real business and this can happen for your business too.<\/p>\n

So now, the question is how to you get your own phone word? It all comes down to picking and choosing the right service that can provide you with the right phone word. Australia has a very useful service called 1300 EasyDial phone words (http:\/\/www.1300easydial.com.au). Once you choose a service provider such as this one, you will be guided through a step-by-step process enabling you to register your very own phone word!<\/p>\n

One of the great features they provide is a tool that helps you find and select an appropriate phone word. The most effective phone words are generally those that include your brand name or the key service for which you are known. <\/p>\n

Using a brand name phone word will help your business number spread like wildfire. Phone words such as 1300-Dominos, or 1800-Cell Phone Repair are examples of how memorable your number could become. <\/p>\n

Due to the huge success in the United States and the U.K., the use of phone words has now spread to Australia. Companies in Australia are seeing an increase in sales, following the trend set by major companies around the globe. Large or small, think about how a phone word could benefit your business.<\/p>\n

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About the Author:<\/div>\n
Author: Buck Thompson provides information on phone words<\/a> on his site where you can learn how your business advertising can benefit thanks to telephone words<\/a>.<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

Are you in a business that requires your customers or prospects to call you? If this is the case, your business will need a larger marketing effort in order to see results. You first need to reach people and make them remember your business name and what your business has to offer. Even if you are successful with all this, if your potential clients then decide to call you they will struggle to find a way to reach you.<\/p>\n","protected":false},"author":2645,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[14],"tags":[87],"class_list":["post-8629","post","type-post","status-publish","format-standard","hentry","category-marketing","tag-marketing"],"_links":{"self":[{"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=\/wp\/v2\/posts\/8629","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=\/wp\/v2\/users\/2645"}],"replies":[{"embeddable":true,"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=8629"}],"version-history":[{"count":0,"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=\/wp\/v2\/posts\/8629\/revisions"}],"wp:attachment":[{"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=8629"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=8629"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=8629"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}