{"id":8255,"date":"2008-12-04T04:49:59","date_gmt":"2008-12-04T10:49:59","guid":{"rendered":"http:\/\/magic1host.com\/blog\/2008\/12\/04\/are-chiropractic-consulting-groups-legit\/"},"modified":"2008-12-04T04:49:59","modified_gmt":"2008-12-04T10:49:59","slug":"are-chiropractic-consulting-groups-legit","status":"publish","type":"post","link":"https:\/\/magic1host.com\/blog\/?p=8255","title":{"rendered":"Are Chiropractic Consulting Groups Legit?"},"content":{"rendered":"<div style='italic;' class='uawbyline'>by Matthew Loop, DC<\/div>\n<p>I <a href=\"http:\/\/www.datingtorelating.com\" class=\"kblinker\" target=\"_blank\" title=\"More about Talk &raquo;\">talk<\/a> to a lot of chiropractors every year at each of the many seminars I speak at around the country.  I find that every year these chiropractors come to me with the same complaints about practice management consultants.  These poor DC&#8217;s are spending horrible amounts of money and still see their businesses hit rock bottom.  Are all practice management firms a scam?  Honestly, most of them are.  They&#8217;re sucking many chiropractors dry with their old cookie-cutter tactics that they&#8217;ve been using for over 30 years.  They have no interest in changing their ways, and every interest in taking your money.<\/p>\n<p>There&#8217;s nothing wrong with paying for an expensive program when it yields results that make the payment worth wile. The price of a service should be comparable to the benefit that someone receives from the service.  Only in a perfect world is this true, because there are chiropractic consultants out there charging an arm and a leg for no results.  There are managers and consultants out there that do give equally to what they receive, but they&#8217;re few and far between.  Most of the time, what you get is a load of bull and fear-mongering.  It&#8217;s the classic tactic of scaring you into using their services.  It&#8217;s marketing at its worst.  So how do we expect these people in turn to market our chiropractic businesses?<\/p>\n<p>When you&#8217;re looking for a truly great chiropractic consultant or practice management group, you have to make sure they specialize in what you need.  When a group claims to be able to solve everything, they aren&#8217;t specialized enough to fix your problems.  They&#8217;re bandaging your leg, but it&#8217;s your arm that&#8217;s broken.  Catch my drift?<\/p>\n<p>One of the biggest things to check for when you&#8217;re finding a consultant that&#8217;s right for you is whether they have verifiable testimonials.  Do they have real people who are satisfied with the results they&#8217;ve had with that consultant?  Make sure these aren&#8217;t scripted testimonials, and that those smiling faces on the promo videos aren&#8217;t just paid actors.<\/p>\n<p>I recommend doing an in-depth Google search to find accurate information. For instance, if you were looking for a consultant that just specialized in strategic and proven Web 2.0 and Social Media marketing for chiropractors, you would put the keywords &#8220;social media chiropractic marketing&#8221; or &#8220;internet chiropractic marketing&#8221; in quotation marks. This will bring you back highly-targeted information you are looking for, making your life much easier.<\/p>\n<p>Finally, it&#8217;s a good idea to look for a chiropractic consulting coach that stays abreast of the newest trends and technologies in whatever area they specialize in. New patients are your practice life-blood, so they should be always seeking new, cutting-edge ways to improve their marketing. If you encounter a practice management group that claims to know it all, run immediately! Times are changing very rapidly and while certain report of findings and consultation scrips may not change, marketing in the struggling economy and Web 2.0 technology has changed substantially. Remember what was said previously. You need a specialist in whatever field your practice is lagging.<\/p>\n<p>It&#8217;s time to no longer be a victim of outdated practices and get your business booming, even in these difficult times.  95% of chiropractic practices are failing to learn about the important marketing technique that uses Web 2.0 and social media, but there is that 5% that is succeeding.  You could get countless new patients walking through your doors if you can change with the times.<\/p>\n<p>You will only find one consultant that specializes in this type of marketing who speaks worldwide to businesses about successful integration of social media. Truthfully, you could be the best chiropractor in the world but if you don&#8217;t know how to market and massively spread your message in the new era, it doesn&#8217;t matter.<\/p>\n<div class='uawresource'>\n<div style='italic;' class='uawabout'>About the Author:<\/div>\n<div class='uawlinks'>Want more targeted chiropractic New Patients? If you&#8217;re tired of the same weak, old marketing approach that your <a href=\"http:\/\/DCincome.com\">chiropractic consulting<\/a> &#8220;guru&#8221; shoved down your throat, visit <a href=\"http:\/\/DCincome.com\">http:\/\/DCincome.com<\/a> to learn the secrets your consultant wishes he knew..<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>I talk to a lot of chiropractors every year at each of the many seminars I speak at around the country.  I find that every year these chiropractors come to me with the same complaints about practice management consultants.  These poor DC&#8217;s are spending horrible amounts of money and still see their businesses hit rock bottom.  Are all practice management firms a scam?  Honestly, most of them are.  They&#8217;re sucking many chiropractors dry with their old cookie-cutter tactics that they&#8217;ve been using for over 30 years.  They have no interest in changing their ways, and every interest in taking your money.<\/p>\n","protected":false},"author":794,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[77],"class_list":["post-8255","post","type-post","status-publish","format-standard","hentry","category-business","tag-business"],"_links":{"self":[{"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=\/wp\/v2\/posts\/8255","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=\/wp\/v2\/users\/794"}],"replies":[{"embeddable":true,"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=8255"}],"version-history":[{"count":0,"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=\/wp\/v2\/posts\/8255\/revisions"}],"wp:attachment":[{"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=8255"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=8255"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=8255"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}