{"id":5903,"date":"2008-10-06T02:29:10","date_gmt":"2008-10-06T07:29:10","guid":{"rendered":"http:\/\/magic1host.com\/blog\/2008\/10\/06\/try-these-3-website-conversion-secrets\/"},"modified":"2008-10-06T02:29:10","modified_gmt":"2008-10-06T07:29:10","slug":"try-these-3-website-conversion-secrets","status":"publish","type":"post","link":"https:\/\/magic1host.com\/blog\/?p=5903","title":{"rendered":"Try These 3 Website Conversion Secrets"},"content":{"rendered":"<div style='italic;' class='uawbyline'>by Jack Sinclair<\/div>\n<p>Apply the three points below to any sales website to easily and quickly increase the website conversion rate.<\/p>\n<p>1. It should take less than 10 seconds to load your website.<\/p>\n<p>Use the online tools provided at http:\/\/www.iwebtool.com\/speed_test or a straightforward dial-up service to check your website&#8217;s load time. You should be able to clock how long it takes for your website to load on a high-speed internet connection (i.e. broadband) in the United States. <\/p>\n<p>If the speed of your site needs to be improved, take a look at your graphics. This is often the one aspect that causes slow loading.  This will help reduce the size of your graphic files without sacrificing quality.  Another problem may be the wrong usage of tables.<\/p>\n<p>If you have navigated to a slowly loading website, you may have noticed the the entire site doesn&#8217;t appear for 20 seconds; then&#8230;POW!  The entire site appears all at once. This results from creating ONE table to hold the entire sales letter.<\/p>\n<p>A better way to go is to take advantage of &#8216;cascading style sheets&#8217; or CSS, a novel method where content is separated from structure. It uses fewer (say, 2 or 3) areas at the beginning of a page to display content which keeps a customer busy reading; he or she hardly notices as the page&#8217;s remaining elements are loading. <\/p>\n<p>2. Design your website so it is compatible with (and thus looks good on) as many sizes and resolutions of monitors as possible.<\/p>\n<p>Not everyone has upgraded their 15-inch monitors to 24-inch wide-screen monsters!  Keep in mind that display resolutions vary widely, and while some web surfers use 1280 by 1024 resolution, some people still use 800 by 600.<\/p>\n<p>Internet shoppers using smaller and low-resolution computer screens will be unable to view across your entire web page if you use fixed pixels in your website design. Understandably, having to scroll horizontally just to see the whole page while browsing might irritate the shopper, and that really is not conducive to your making a sale!<\/p>\n<p>3. Your website should be easy on the eyes.<\/p>\n<p>Be sure that your font type and size are available and easy to read.  It&#8217;s more taxing on the eyes to read from a computer screen than from the printed page.  Here, much can be learned from direct mail marketers.  They almost exclusively use 12 point courier font because it&#8217;s easy to read.<\/p>\n<p>Take a page out of a direct-marketing advertiser&#8217;s guidebook. 12-point courier is the easiest to read and is the font of choice when using direct marketing mail. The purpose of using more available and common font types in your website design is to ensure consistency in your site&#8217;s appearance. You may not like how your site looks when, because a visitor to your website does not have the font you used on his own computer (i.e. because it is not easily available), his browser defaults to the font selected in its settings.<\/p>\n<p>Keep in mind when designing your website that if you have a signature made using script font, it may not appear correctly to a shopper whose computer does not have that particular font. You can ensure a more consistent appearance of your signature on your website if you scan it and use the resulting image file instead of script font.<\/p>\n<p>Use smaller paragraphs and sentences to break up the text on your website and increase the &#8216;white space&#8217; to make your website easier to read. Avoid using fine print except for in less pleasant material, such as legal content.<\/p>\n<p>Simply use these three techniques on your website, and the time visitors spend on your site will increase, as will your sales.<\/p>\n<div class='uawresource'>\n<div style='italic;' class='uawabout'>About the Author:<\/div>\n<div class='uawlinks'>Grab more <a href='http:\/\/www.JediWealth.com'>website conversion<\/a> tips with the <a href=\"http:\/\/www.jediwealth.com\">Internet Wealth Secrets<\/a> website.<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Apply the three points below to any sales website to easily and quickly increase the website conversion rate.<\/p>\n","protected":false},"author":2418,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[77],"class_list":["post-5903","post","type-post","status-publish","format-standard","hentry","category-business","tag-business"],"_links":{"self":[{"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=\/wp\/v2\/posts\/5903","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=\/wp\/v2\/users\/2418"}],"replies":[{"embeddable":true,"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=5903"}],"version-history":[{"count":0,"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=\/wp\/v2\/posts\/5903\/revisions"}],"wp:attachment":[{"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=5903"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=5903"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=5903"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}