{"id":4349,"date":"2008-09-03T14:00:28","date_gmt":"2008-09-03T19:00:28","guid":{"rendered":"http:\/\/magic1host.com\/blog\/2008\/09\/03\/will-people-pay-for-a-teleseminar\/"},"modified":"2008-09-03T14:00:28","modified_gmt":"2008-09-03T19:00:28","slug":"will-people-pay-for-a-teleseminar","status":"publish","type":"post","link":"https:\/\/magic1host.com\/blog\/?p=4349","title":{"rendered":"Will People Pay For A Teleseminar?"},"content":{"rendered":"
by Stu McLaren<\/div>\n

We’ve all had those questions in our business that either stop our train of thought or slow our level of productivity down. Ranging from product creation, affiliate marketing, teleseminars, financial matters, I know in my own business I’ve come upon hundreds of business questions that I wish I could know the answer to. So, in this article I am going to answer a question I’ve had about teleseminars. <\/p>\n

Lets start with the question:<\/p>\n

Can you charge for a teleseminar, or is it better give it away free then try and sell your products while on the call?<\/p>\n

It is good to mix things up sometimes, free calls are great, but you can also charge for them as well. There are a few things I want you to think about. <\/p>\n

Even though you will get more people on your call when you do it for free, the people will be less qualified. When someone has paid for the call they are a better prospect to sell your other products and services to rather than someone who is just listening because it is free. That is what I mean by less qualified. <\/p>\n

You can take a variety of stances on this situation. One method that I like doing is holding a free call, but giving people the opportunity to purchase the mp3 and transcripts right away as an up sell. The transcripts and mp3s aren’t given away because by selling them I am establishing a sense of value on those products. Often times I will put together a registration offer, something that will grab their attention right after they have registered. It may say something to the effect of, “Congratulations on your registration. Since you have just registered, there is a special offer available to you which includes getting the mp3 and transcripts for $10, would you like to take advantage of that?”<\/p>\n

This is my up sell process. I provide them the mp3 and transcripts for $10, and then I let them know that after the call is finished, it will be sold for $47 or whatever price you are going to sell it for. So in that way, it is a great deal for them right out of the gate. They are going to save a whack of money by buying it now, but at the same time, it allows me to build a sub list of more qualified people.<\/p>\n

At the same time, I am able to hit both markets. By providing the content for free, those people are able to receive the valuable information by joining me on the call. The only problem for them is it may be inconvenient because they have to be on the phone at that time in order to listen to the content. <\/p>\n

The people who actually purchase something are actually helping me build a sub list of qualified people. These people are willing to go into their wallet and take out their credit<\/a> card and invest in learning materials, it doesn’t matter that it was only $10. I don’t want it to be a huge hurdle to get over, that is why I keep the price fairly low. The main purpose is to capture those people who are willing to purchase materials and also establish value for the mp3 and transcripts. By doing this people will now know that they are something of value and will be willing to purchase them again in the future because they know they won’t be free. <\/p>\n

I do not like giving everything away for free. I do not think it helps your whole back end sales. I like to try to qualify people as much as possible, establish value where I can and this model has worked really well for me. Provide the call for free so the freebie seekers still get what they want. Provide the mp3 and transcripts for an up sell price. I like to offer them a deal at the time of registration. So again I give it to them for $10. And I let them know that after the call I will be selling it them for $47 or $97 or whatever the price may be. <\/p>\n

Then at the same time you have also created a sub list of more qualified prospects. You could probably follow up with that sub list a lot harder than you could with your freebie seekers because they have expressed more of an interest based on the fact that they have proven that they will pull out their wallet.<\/p>\n

Doing a teleseminar you have the opportunity to both charge for the call and give it away for free and get qualified buyers another way. Think about what you want to accomplish for the call and the type of market you might have if you are charging for it. <\/p>\n

If you have anymore online marketing questions, you can find more answers at www.InstantBusinessAnswers.com<\/p>\n

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About the Author:<\/div>\n
To find out more answers to all yourr online marketing questions<\/a> check out Instant Business Answers. If you want live and recorded, audio, visual and written responses, you are bound to find the small business support<\/a> you are searching for!<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

We’ve all had those questions in our business that either stop our train of thought or slow our level of productivity down. Ranging from product creation, affiliate marketing, teleseminars, financial matters, I know in my own business I’ve come upon hundreds of business questions that I wish I could know the answer to. So, in this article I am going to answer a question I’ve had about teleseminars.<\/p>\n","protected":false},"author":503,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[42],"tags":[114],"class_list":["post-4349","post","type-post","status-publish","format-standard","hentry","category-affiliate-programs","tag-affiliate-programs"],"_links":{"self":[{"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=\/wp\/v2\/posts\/4349","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=\/wp\/v2\/users\/503"}],"replies":[{"embeddable":true,"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=4349"}],"version-history":[{"count":0,"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=\/wp\/v2\/posts\/4349\/revisions"}],"wp:attachment":[{"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=4349"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=4349"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=4349"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}