{"id":3608,"date":"2008-08-24T20:30:18","date_gmt":"2008-08-25T01:30:18","guid":{"rendered":"http:\/\/magic1host.com\/blog\/2008\/08\/24\/business-writing-is-this-the-most-valuable-lesson-of-all\/"},"modified":"2008-08-24T20:30:18","modified_gmt":"2008-08-25T01:30:18","slug":"business-writing-is-this-the-most-valuable-lesson-of-all","status":"publish","type":"post","link":"https:\/\/magic1host.com\/blog\/?p=3608","title":{"rendered":"Business Writing – Is this the most valuable lesson of all?"},"content":{"rendered":"
by Mike at Business Writing Courses<\/div>\n

I would like to introduce one of the most important words in business writing, but before I do a little background is needed:<\/p>\n

Most business writing is aimed at persuading someone to do something.<\/p>\n

So you could be urging an employee to go the extra mile , or a supplier to do a better deal Most of all is the vital importance of selling in writing!<\/p>\n

The fact is if you don?t grab their attention and make them read on, then it follows they wont do what you want. Most people get so much mail it has to be something special to make them read on!<\/p>\n

So you need a headline that makes them want to read your message! – and for that curiosity is helpful<\/p>\n

You can do that with the word THIS, or sometimes THESE<\/p>\n

The headline “do you make these mistakes with English” helped to sell a fortune in courses!<\/p>\n

See how powerful the word THESE is it makes you read the copy to find out which are the mistakes.<\/p>\n

You can model on this headline in many different ways.<\/p>\n

Do you make these mistakes in copywriting?<\/p>\n

Are you using this little know tax loophole<\/p>\n

This is the true secret of copywriting<\/p>\n

In your next letter use THESE in the headline<\/p>\n

Business writing courses are helpful for many to discover the proven ways to write<\/a>.<\/p>\n

\n
About the Author:<\/div>\n
Before you write another letter go take a look at Mikes tips and tricks on business writing at Business Writing Courses<\/a> and download free reports on Business Writing<\/a><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

I would like to introduce one of the most important words in business writing, but before I do a little background is needed:<\/p>\n","protected":false},"author":1718,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[69],"tags":[140],"class_list":["post-3608","post","type-post","status-publish","format-standard","hentry","category-writing-speaking","tag-writing-speaking"],"_links":{"self":[{"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=\/wp\/v2\/posts\/3608","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=\/wp\/v2\/users\/1718"}],"replies":[{"embeddable":true,"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=3608"}],"version-history":[{"count":0,"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=\/wp\/v2\/posts\/3608\/revisions"}],"wp:attachment":[{"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=3608"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=3608"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=3608"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}