{"id":3109,"date":"2008-08-14T14:44:31","date_gmt":"2008-08-14T19:44:31","guid":{"rendered":"http:\/\/magic1host.com\/blog\/2008\/08\/14\/use-your-ebooks-to-cross-promote-on-your-competitions-products\/"},"modified":"2008-08-14T14:44:31","modified_gmt":"2008-08-14T19:44:31","slug":"use-your-ebooks-to-cross-promote-on-your-competitions-products","status":"publish","type":"post","link":"https:\/\/magic1host.com\/blog\/?p=3109","title":{"rendered":"Use Your eBooks To Cross-Promote on Your Competitions Products"},"content":{"rendered":"
by Stu McLaren<\/div>\n

Creating an eBook allows you to use it to cross-promote it as a free bonus with another person’s services or products.<\/p>\n

I know some of you are thinking, ‘What?’ That’s exactly what I mean. I’m saying approach maybe your competitors who are out selling competitive products to you and say, “Hey, would you be interested in adding to your current package?”<\/p>\n

You are giving them a very easy way to add value to their existing products or packages, which is something people are always interested in doing for their customers.<\/p>\n

What is in it for you? Cross-promotion of your products and services.<\/p>\n

This can be easily done. You can gain new customers by talking about your own products and services within the pages of the eBook, right?<\/p>\n

You have to make sure that you don’t make your eBook one big promotion for your own product or service or nobody will take you seriously and it’s doubtful your competition will bundle it with their own package to begin with.<\/p>\n

When I am teaching people the mechanics of creating their first eBook one of the strategies I teach is how to integrate cross promotion within it without it sounding like a sales pitch. I want you to think on that road too because you can still inform people of your products without making them seem like your constantly selling them something.<\/p>\n

Giving quality information should be your first and primary focus. By doing that it is a sales tactic on its own. When you give people good content they will learn to like and trust you. By doing that, it doesn’t hurt to also include information and a few links about your products though!<\/p>\n

You need to be constantly thinking, “How could you use the eBook to cross promote your products or services, but yet by giving away to your competitors or businesses that market themselves to the same particular target market, so that they could add value to their customers, yet you still get a kickback by providing people information about what you do, therefore generating leads”.<\/p>\n

So next time you create an eBook, try to think of other ways you can use it. This cross-promotion strategy is just the tip of the iceberg.<\/p>\n

May ideas come to you when you need them the most.<\/p>\n

\n
About the Author:<\/div>\n
Would you like all your online marketing questions<\/a> answered by someone who has worked with some of the biggest marketers online today? On top of written and video responses you also get frequent live help. All you have to do is ask for small business support!<\/a><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

Creating an eBook allows you to use it to cross-promote it as a free bonus with another person’s services or products.<\/p>\n","protected":false},"author":503,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[14],"tags":[87],"class_list":["post-3109","post","type-post","status-publish","format-standard","hentry","category-marketing","tag-marketing"],"_links":{"self":[{"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=\/wp\/v2\/posts\/3109","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=\/wp\/v2\/users\/503"}],"replies":[{"embeddable":true,"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=3109"}],"version-history":[{"count":0,"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=\/wp\/v2\/posts\/3109\/revisions"}],"wp:attachment":[{"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=3109"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=3109"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=3109"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}