{"id":2875,"date":"2008-08-07T11:13:54","date_gmt":"2008-08-07T16:13:54","guid":{"rendered":"http:\/\/magic1host.com\/blog\/2008\/08\/07\/using-ebooks-to-establish-yourself-as-an-expert-in-your-industry\/"},"modified":"2008-09-17T05:44:11","modified_gmt":"2008-09-17T13:44:11","slug":"using-ebooks-to-establish-yourself-as-an-expert-in-your-industry","status":"publish","type":"post","link":"https:\/\/magic1host.com\/blog\/?p=2875","title":{"rendered":"Using eBooks To Establish Yourself as an Expert in Your Industry"},"content":{"rendered":"<div style='italic;' class='uawbyline'>by Stu McLaren<\/div>\n<p>When people consider you an expert in your industry it will entice them to want to buy your products or services.<\/p>\n<p>Would you rather purchase a product on car cleaning from someone who has written several eBooks on the subject matter or someone who just decided to go out and <a href=\"http:\/\/www.articlepower.org\" class=\"kblinker\" target=\"_blank\" title=\"More about Write &raquo;\">write<\/a> a book?<\/p>\n<p>Creating an eBook is a great way to become established in your industry as an expert on a particular subject. In the following article I am going to tell you how and why you should be doing this.<\/p>\n<p>You will develop a status when you create an eBook.<\/p>\n<p>A status is so important in business because once you become known for something, it&#8217;s like a magnet, and people who need that something slowly begin to become attracted to you.<\/p>\n<p>Quick example. My branding is My Idea Guy. I am known as an idea guy. I provide solutions for people. Particularly authors, speakers, and information marketers.<\/p>\n<p>Branding myself has now made me known for being able to help people build their businesses through generating all kinds of ideas.<\/p>\n<p>What has happened is because I&#8217;ve become known for that one thing, you wouldn&#8217;t believe the business that is automatically attracted to my ideas, my philosophies, my services, and my products, and it&#8217;s because I&#8217;ve established that.<\/p>\n<p>You can do that by creating an eBook on the particular topic of which you are an expert in. Some of you are going to say, Yeah, but Stu, listen. I am listening to you <a href=\"http:\/\/www.datingtorelating.com\" class=\"kblinker\" target=\"_blank\" title=\"More about Talk &raquo;\">talk<\/a> about being an expert, and I am not an expert at anything.<\/p>\n<p>Well, hello! You don&#8217;t have to be an expert. This is a way for you to establish your expertise. So by doing research, by compiling all the materials for the eBook, you&#8217;re establishing yourself. You&#8217;ve gone to great lengths to find the solutions that people are looking for, and in my opinion, as long as you&#8217;re able to provide the answers and solutions that people are looking for, you&#8217;re of value. You&#8217;re an expert in a certain particular topic.<\/p>\n<p>By doing this you&#8217;ll quickly become known for providing information on that particular topic, which will only raise your expertise status and allow you to leverage that within your business.<\/p>\n<p>The more you give your costumers high quality content by having more eBooks and services available, the more people will want to purchase from you because you will become more recognized.<\/p>\n<p>eBooks are a great stepping stone to more business.<\/p>\n<p>eBooks should be incorporated into your marketing funnel, I hope this article has helped you see why this is true.<\/p>\n<p>By exploring your creativity ideas will come to you when you need them the most!<\/p>\n<div class='uawresource'>\n<div style='italic;' class='uawabout'>About the Author:<\/div>\n<div class='uawlinks'>Answers to all the major <a href=\"http:\/\/www.instantbusinessanswers.com\">business questions<\/a> you have are only seconds away. With live and recorded, audio, visual and written responses, Instant Business Answers can help with <a href=\"http:\/\/www.instantbusinessanswers.com\">small business support.<\/a><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>When people consider you an expert in your industry it will entice them to want to buy your products or services.<\/p>\n","protected":false},"author":503,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[14],"tags":[87],"class_list":["post-2875","post","type-post","status-publish","format-standard","hentry","category-marketing","tag-marketing"],"_links":{"self":[{"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=\/wp\/v2\/posts\/2875","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=\/wp\/v2\/users\/503"}],"replies":[{"embeddable":true,"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2875"}],"version-history":[{"count":0,"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=\/wp\/v2\/posts\/2875\/revisions"}],"wp:attachment":[{"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2875"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2875"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2875"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}