{"id":2514,"date":"2008-07-29T20:16:40","date_gmt":"2008-07-30T01:16:40","guid":{"rendered":"http:\/\/magic1host.com\/blog\/2008\/07\/29\/creating-lifetime-customers\/"},"modified":"2008-07-29T20:16:40","modified_gmt":"2008-07-30T01:16:40","slug":"creating-lifetime-customers","status":"publish","type":"post","link":"https:\/\/magic1host.com\/blog\/?p=2514","title":{"rendered":"Creating Lifetime Customers"},"content":{"rendered":"<div style='italic;' class='uawbyline'>by Theo McLanahan<\/div>\n<p>Customers are tremendously important to all business <a href=\"http:\/\/millionaireforum.info\/blog\" class=\"kblinker\" target=\"_blank\" title=\"More about owner &raquo;\">owners<\/a>.  Without customers, there would be no income and, subsequently, no business.  Individuals that buy things from a company are afterwards more likely to return there to buy again.<\/p>\n<p>It is a smart business move to take the time to build long lasting <a href=\"http:\/\/www.datingtorelating.com\/relating_to_women\" class=\"kblinker\" target=\"_blank\" title=\"More about relationship &raquo;\">relationships<\/a> between yourself and your customer.  Creating lifetime customers will net you more profit, than constantly seeking out new one-time customers.<\/p>\n<p>In order to gain loyal customers, you need to offer a quality product.  Customers that find your product to be better than they originally expected will come back looking for more of the same.  If you offer a product that is inferior to that available from other sources, however, customers will not see any reason to offer you their business again.<\/p>\n<p>After ensuring that your product is of the highest quality, work to put your company&#8217;s customer service on the same level.  Respond quickly to customers, especially if they have contacted you with complaints.  Customers don&#8217;t care how busy you may be or what other responsibilities you have; they want to receive a timely reply and expect your undivided attention.<\/p>\n<p>Staying in regular contact with your customer will ensure that they remember you and the other products and services you offer.  People get busy and have a lot of things on their plate.  They may have intended to order an additional item from you, but it just slipped their mind.  You may want to send out a monthly newsletter to keep them updated on new items or any specials you are offering.<\/p>\n<p>A great way to motivate repeat purchases from old customers is holding &#8220;customer only&#8221; sales.  Taking their previous purchases into consideration, you may be able to offer some kind of gift or special deal that coincides with their specific needs.<\/p>\n<p>For example, if you sell day planners and you are coming out with a time management audio, send the customers who have bought a planner a free small report that covers some basic information about time management and let them know you are coming out with an audio that goes into more detail.  Including a special &#8220;pre-launch price&#8221; on the audio will encourage further sales.<\/p>\n<p>Creating a lifetime customer doesn&#8217;t happen overnight.  It is a process that can take time.  If you consistently show your appreciation and respect to your customers, you will be well on your way to creating lifetime relationships with them.<\/p>\n<div class='uawresource'>\n<div style='italic;' class='uawabout'>About the Author:<\/div>\n<div class='uawlinks'>Once you&#8217;ve got your article written, the other important step is to submit it to the right <a href=\"http:\/\/www.zogol.com\">article directory<\/a>. At Zogol.com you can include anchor text links within the body of the article, not only in the resource box. Visit http:\/\/www.zogol.com to sign up for your free account and start submitting <a href=\"http:\/\/www.articlepower.org\" class=\"kblinker\" target=\"_blank\" title=\"More about Articles &raquo;\">articles<\/a> today.<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Customers are tremendously important to all business owners.  Without customers, there would be no income and, subsequently, no business.  Individuals that buy things from a company are afterwards more likely to return there to buy again.<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[77],"class_list":["post-2514","post","type-post","status-publish","format-standard","hentry","category-business","tag-business"],"_links":{"self":[{"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=\/wp\/v2\/posts\/2514","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2514"}],"version-history":[{"count":0,"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=\/wp\/v2\/posts\/2514\/revisions"}],"wp:attachment":[{"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2514"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2514"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/magic1host.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2514"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}