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For those of you doing extensive research on the many online businesses available today, I would like to shed some light on Big Ticket To Wealth. If you’re considering it as a potential choice in your search for the right business, it would be important to note one of its weak points.

The creators of Big Ticket to Wealth, Gerald Van Yerxa and Brian McCoy, have been working with every affiliate marketing program that has been around; which is reflected in the opportunity they’ve created. For example, if you’re familiar with EDC Gold or EDC Diamond you’ll notice some obvious similarities between the two. Both programs provide access to numerous software programs for its members to sell online. Therefore, the profits lie in the reselling of those products. Though the creators have made an attempt to make Big Ticket look more appealing by adding some catchier web pages and enhanced compensation plans, it’s really just a whitewash of other product based companies like EDC.

Furhermore, Many companies along with Big Ticket To Wealth emphasize the quality of their products and their opportunity, but fail to accommodate for the fact that a large majority of individuals who are seeking an online business have never owned or operated one before. No matter how fancy of a web page you get or how great the product is, it doesn’t matter if nobody sees it. More important than anything is being able to educate new affiliates on how to properly market on the internet. There must be a system in place that takes care of this problem.

How many times have you seen ridiculous products that somehow seem to sell like crazy? You’ve seen them before: the pet rock, slinkies, yo-yo’s, goofy ab machines. As silly as some of these products seem, someone gets rich off of them. It’s because of the marketing. The fortune isn’t in what you sell, but knowing how to sell it. If you are taught how to market online and use all of the resources available to you on the internet, you can create a large income selling anything.

The only home based business that I’ve seen to place emphasis on teaching its new affiliates how to properly market online is Derrick Harper’s Wealth Funnel System. Derrick Harper has a 13 year internet marketing career, having worked with big names such as MTV, Pfizer, Weber Grills, and many other popular brands. In the Wealth Funnel System, he takes his knowledge and provides hours of video and reading material to help the rookie start off in the right direction.

Also, unlike Big Ticket’s long list of product choices, Wealth Funnel System focuses on only seven. Seven products that have proven to yeild high profits and put money in pockets.

So if you’re considering Big Ticket To Wealth I advise you to further review your options and find the system that will teach and train you to market online. Once you have that, it doesn’t matter what you sell.

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Filed under: Home Based Business

Many entrepreneurs don’t know what they don’;t know about sales and marketing. This often has dire consequences for the bottom line. Good sales copy is an example of something that most business owners know nothing about. Dan Kennedy, aka the Millionaire Maker calls creating great sales copy, “writing your own check”.

Basically, a sales letter done right gives you a salesman that does the job around the clock and never asks for time and a half. You can tell good advertising copy because it is copy that creates money for your business. Too bad most business owners never employ a sales letter in any form.

This omission is devastating to the bottom line, or at least what the bottom line could be. To clear it up, there is no one way or format to create a blow them out of the water, panting for more sales letter. So have no fear.

First: Hit the library and go to the magazine area. You want magazines from the categories of sports, fitness, health, fashion and entertainment. From each category, pick a specific title and a more general title. For example, in beauty pick up Cosmopolitan and one of the magazines on hairstyles or something. Browse through them lightly and make note of the ads.

You’ll know the sales letters because they are usually full or half page, but not always. They frequently offer a free report if you contact them. Very often the focus is on the product or service and there is almost no mention of a company name. Trutfhfully, the big corporation advertisers you see during the final episode of Seinfeld or whatever, don’t have a clue about sales letters or how to use them.

When you find really good sales copy you’ll know it. You’ll know it because it is interesting in that it makes you interested in the thing they are selling. Mark it with page tag and go get two or three of the previous issues of that magazine. If the ad is in there again, it is safe to say that it likely has been a success.

The strategy of the big boys who throw their money around on the expensive ads is mass marketing to a mass market based on branding using singing polar bears and football playing frogs or whatever. It is highly likely that they have no idea of the ultimate effect of the millions spent. That’s fine, they have that luxury in many cases. For the purposes of bringing your product or service to everyday people with choices, you need to bring them benefit and make it real clear up front what that benefit is.

So strategy #2 is have a way of conveying a benefit to your customer that is unique in your market. Right up front you want to answer the question: “Why should I be doing business with you v. my other choices for the same product or service?” Bluntly, what can you do for me , and it better be unique and more beneficial than the what the other guy can do for me.

It has been written many times over about the power that a simple USP (unique selling proposition) can have for a business. Tom Monaghan, founder of Domino’s pizza took a fledgling pizza joint in a college town (he lived in the back room at the beginning) by carving out special turf in the brutal market of pizza with: “Fresh Hot Pizza delivered in 30 Minutes or Less, Guaranteed”.

That simple USP frankly brought the big boys to their knees and had them playing catch up.

But you might have noticed that having a powerful USP is strategy # 2. Where is strategy 1?

It is the headline. The headline is the first thing that captures the reader’s attention. It is vital. How to put together a good headline is a great topic for future discussions.

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Filed under: Copywriting

GPS systems are the new device used to assist people when lost in new territories world wide. These systems prove far superior to maps because they actually tell you how to find where you are trying to step by step. They are great for people who have trouble with maps, road signs, and directions. It doesn’t matter if you are in the middle of the wilderness or on the interstate, a GPS system can help you.

G stands for global, P positioning, and S system. These devices function by locating a person world wide by employing satellites. These satellites are used to track a person’s location and provide a map of there current surroundings.

If the user of a GPS system would like to find a route to a destination and only know the address of their desired destination a GPS system can be used to lead the way. Simply plug the address of the desired location in to the device and the system will provide the user with turn by turn directions the entire way there.

GPS systems can even be used to find facilities with a city such as places to eat. If the user is new to a city and needs someplace to eat, yet has no idea what restaurants the city has to offer he can use his GPS. Just plug in the name of the city and all of the eating locations will be listed, as well as directions.

A GPS systems price will vary depending on its brand, function, and quality. Some portable GPS systems can be bought for as little as fifty dollars. Systems intended to be installed in motor vehicles will likely range within a few hundred dollars. When a GPS system is needed to be purchased for use in the open sea a marine system can cost up to ten thousand dollars. These types of systems are used by professionals and are not necessary for amateurs.

Four common variations of GPS systems exist. They consist of portable outdoor units, the marine system, the automobile navigation system, and the PDA hybrid system. The portable outdoor unit is handheld and easily used on the move. It can be used during travel in motor vehicles but is not intended for such uses. Campers have found great use for this device because they are not required to hire guides, read maps, or depend on confusing trail signs to find there way around when hiking in the woods.

Automobile navigation systems are intended for those who frequently travel to new areas in motor vehicles. These devices can prove useful while partaking in family vacations, business trips, and road trips. All of these trips will be made much easier by employing this mode of navigation. This system will also notify you if you are breaking any traffic laws as you travel. This can prove annoying so beware. PDA hybrid systems are made to be the perfect combination of automobile navigation systems and portable systems.

The system that must be used for open ocean travel is the marine system. These devices are commonly used by fishermen and any other working man who must venture into the ocean to make a living. These systems are extremely useful in the open ocean where navigating becomes much more difficult. If one of these systems were to fail on its user he or she could find themselves lost in the vastness of the ocean.

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Filed under: GPS

If you want to increase your click through and conversion rates then its time that you investigated one of the newest and most innovative advertising tools on the market – Peel Away Videos. If you had just one improvement to make on your sight that could help you dramatically increase your web traffic then give peel videos a try, as they have a way of being educational as well as fun for your web-surfers at the same time.

Peel Away Videos appeals to that part of human nature that loves to play. Most people are so startled and impressed by the visual impact of this feature that they will email their friends and tell them about it. This results in more visitors to your site. In fact, peel videos are so effective as spectacles that you should make sure that you have a gizmo on your site that asks your visitors if they would like to recommend it to another friend. Many people will just do this so that their friend can check out the visual sensation of the peel away video feature.

Peel Away Videos is the natural evolution of the mega-successful Peel Away Ads which worked in a similar way. In both cases, all a surfer to your site has to do is point and click on an icon. The information on their screen then appears to magically peel away to reveal the ad or the video beneath. Of course viewing a static ad is one thing but it’s even more spectacular to see a peel video in motion beneath the information on your web page.

Yet another phenomenal thing about Peel Away Videos is that it can increase your customer’s confidence in you. As the effect looks so technically sophisticated you look quite sleek and smart to your customers. They are more likely to have confidence in you and get out that credit card to buy your product or service.

The Peel Away Video makes a great first impression because it makes it look like you paid a specialty web master a lot of money to produce it specifically for your pages. In fact, the peel page software is incredibly simple and allows you to upload the program yourself within minutes. Even better you can install it on several domains simultaneously with little effort at all.

If you are concerned that somehow your customers will not be able to see your ad be assured that Peel Video is visible in 98% of all videos. This means you do not have to worry about technical problems preventing people who navigate your website from being able to use these dog ear ads. They are also a vast improvement over the banner and pop up advertisements that most people find so annoying.

This program is very inexpensive considering the attractive special effect that it offered. It is very reasonably priced for under fifty dollars and if you wish to make more money you can offer your peel video customers the option of becoming your affiliate.

There is also no personal financial risk when you buy Peel Away Videos. If for some reason this type of web page advertising does work for you in terms of technology or attracting more business then you can get a full refund (as long as you ask for it within eight weeks from the date of purchase).

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Filed under: Internet Marketing

As a real estate agent in Florida, it’s helpful to have a visual representation of your service area set up right in your office. Even with all the advances in navigation tools and internet map sites, sometimes having an actual physical map to roll out if front of you can get you a better sense of your own neighborhood. That’s where a Florida zip code map can come in handy.

A real estate agent has to spend a lot of time in the car – going to and from open houses and client meetings, carting buyers around to look at homes, etc. High gas prices have had an affect on everyone, but especially those in a mobile field like real estate. You can decide how big an area you want to work, what makes sense with your gas budget, etc by using a Florida zip code map to get an idea of how large your area is.

Any Florida zip code map you get should be available either as a whole state, or on a county by county level and clearly map out main roads and landmarks. It will also color code zip code boundaries as well. There are plenty of map sites online where you can purchase a zip code map or download one for free. Of course, you get what you pay for, so the free ones are usually low quality and not as detailed.

If you’re looking to save yourself gas and time when it comes time to take your buyers out, your best bet is to use a combination of technology and actual map printout. If you choose to buy a Florida zip code map and download it, you can print a copy for yourself as often as you choose. Once you have a few houses to show your buyers, physically mark them on your map and from there you can pick an obvious route to hit up all the homes without having to backtrack or drive around in circles.

For many people, knowing what school district a home falls in is an important factor when deciding to buy a home. This is just another way in which you can find use for a Florida zip code map. Since it’s separated by zip codes, you can actually research the zips that are under a certain school district, and map each home by school district. This is a great visual tool to show your clients.

A Florida zip code map can come in handy for organizational purposes as well. You can use it to map out new areas you’ll be prospecting each week. Prospecting is as essential as follow up to an agent, so it’s important to spend several hours each week looking for new clients or leads. You can even have some fun – hang the map up, throw a dart and make a promise to yourself that you’ll prospect wherever it lands.

Also keep in mind that an up to date Florida zip code map will often mark little landmarks and locations of interest that free maps don’t recognize. Impress your clients by showing them al the little hot spots in and around the neighborhood they’re interested in. Whether you choose to use it electronically, or as a print out, use you zip code map to your advantage to make things as easy as possible on your clients.

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Filed under: Business