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An an internet marketer, generating free traffic should be your primary concern. The unfortunate reality is that most online business owners are not taking advantage of their existing traffic base. Viral marketing is not even on their radar.

Adding a tell a friend program is very easy to do and can produce a significant amount of free traffic. You must allow your visitors to easily tell their friends about your online business. This will create a snow ball effect.

Let’s face it, people will most likely read and respond to an invite from a friend or family member. This fact should not be overlooked since referral marketing can increase the chances of you closing the sale. By the time new visitors arrive at your website, they have been warmed up to your offer.

Traditional tell a friend programs are easy to install. In fact, most forms can be integrated in a matter of minutes. This can be done by adding a few lines of code to your website. Typically, you would log into the members area and customize your form.

For the most part, the prices are usually billed on a monthly basis. I know of one company that charges $15.00 per month with the option to pay annually. Another company offers life time access for a larger fee of $179.00. I suggest you ask questions and exercise due diligence before handing over your credit card.

Something you should look into is automation. A recent trend in the tell a friend marketing industry is emerging. Most major portals such as Facebook, are now deploying address book importers. This advanced feature will permit visitors to your website to instantly import contacts from their web mail account. For example, a visitors will invite all of his contacts from his Yahoo mail account by entering his email address and password.

Imagine being able to build a huge mailing list while generating free traffic. This is now a reality with the more advanced tell a friend scripts. Your visitors can now invite their circle of friends to your website but also join your mailing list.

Finally, you should also seek out a company that offers good customer service. This is very important since you may encounter some difficulties when you first get started. They should be able to respond to your questions within one business day.