How to Get Endless Testimonials on Autopilot

by Ray Edwards

Most marketers struggle to get a large number of good testimonials they can use on their website. I’m talking about great testimonials - audio and video testimonials that really convince people!

How do you get those? Well, the best way is to create raving fans who want to help you in your marketing efforts. But, even your biggest fans need a little motivation to get them started.

If you take a few simple steps to prime the pump, you could soon find yourself with an endless flood of testimonials. Best of all, these methods will keep testimonials rolling in, even while you sleep.

There are many ways to set up audio on your website. In my opinion, the easiest and best tool in the industry for gathering testimonials and putting them on your website is Audio Generator. You can find it at: www.NewAudioMarketing.com. It is very easy to use.

Here are three ways to get more testimonials

Ask for them. Whatever service you have provided, any service at all, e-mail your clients to ask for testimonials. It doesn’t have to be a long e-mail. Simplicity works wonders. In your e-mail, try saying, “Dear Ray, Thank you for your purchase of Product X. Would you lease take a few minutes to tell us about your experiences with us. How did you like the service? Was the product satisfactory? If you have positive remarks, we may even include them in our promotional material. Thank you so much for your help.” Of course, you will want to put it in your own words, so they know it’s from you (and not me!). You can get a great response by just asking for testimonials.

Get an ATM (Automated Testimonial Machine). This works 24/7, whether you are awake or not. Go to this site (mine!) for an example at: http://rayedwards.com/feedback and see “Ray’s Automated Testimonial Machine”. This is one of the features of Audio Generator.

Ask for them repeatedly (in your autoresponders). Set this on autopilot! Put the testimonial request e-mails into your autoresponder sequence. Over a period of days or weeks (whatever you feel comfortable with), you will ask, more than once, for your readers, subscribers, customers and prospects to give you their testimonials. And, of course, you will send them to your Automated Testimonial Machine!

These techniques will help you get a flood of automated testimonials. I use these tips, and they work. Give them a try, and start your own flood today!

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